Location Spotlight: Bolux

Location:  Ramotswa, Botswana, Southern Africa

Affiliate: Bolux

Year opened: 1985

Products/Services offered by Bolux:

A1 Super Maize Meal, Snow White Flour, Pasta King, Maxi Bread, Chop & Bran (Feed).

A normal day at Bolux:

Bolux runs its integrated maize and wheat plant 24/7 on a two-shift system. The company also has its bakery plant on site in Ramotswa which is situated 25km from the capital city of Botswana, Gaborone.

Bolux Group produces and packages house brands for some of the biggest retail outlets in the country in addition to its own family brands. All products are delivered to customers throughout the whole of Botswana and this is managed through an in-house warehouse and logistics division.

The company is market leader in the Botswana flour market and competes fairly in all its other product lines making it the biggest food producer in the country.

How many employees work at Bolux:

The company employs 450 direct employees, works with various contractors on major projects and has outsourced services including security, landscaping and transport.

What are the typical daily challenges Bolux faces?

Some of the challenges Bolux faces is the seasonal volatility of chop and bran due to the nature of the Botswana Beef market. The Beef industry is characterized by monopolistic behavior by the Botswana Meat Commission which is a state owned enterprise.

The Industry also faces irregular buying patterns by local farmers with pricing structures that are detached from market trends and forces. This is due to the Government imposing legislative instruments that force millers to buy from local farmers who do not operate on a structured trading system.

One of the major challenges faced by the company is dumping and predatory pricing behavior by South African millers, particularly on flour products. Botswana millers are under constant threat due to the reluctance by Government to consistently protect the industry. We also face threats from products coming into the market from ungazetted entry points. The government admittedly lacks the necessary resources to police cross border activities and this is a challenge.

What’s the latest project or improvement Bolux went through?

Bolux recently upgraded its wheat mill and relaunched the plant with the Minister of Trade and Industry. The company is currently in the process of constructing a new bakery plant on site in Ramotswa, these are both major projects.

Are there any new projects developing at Bolux?

No major projects except for the on-going bakery plant construction currently underway.

What makes Bolux unique or different to others?

Bolux is an employer of choice and is the oldest and largest milling company in the country.  The company has consistently been a part of Botswana households providing good quality products throughout the country.

What was the last social event, gathering, or celebration you had at Bolux?

Bolux recently launched its upgraded wheat plant and hosted customers and other key stakeholders including Government officials and board members. The event was kindly officiated by the then Assistant Minister of Trade and Industry.

 

How’s life in this location? Weather, economy, infrastructure, traffic, government, society, etc.?

Botswana is a very hot country with temperatures as high as 43 (Celsius) degrees in summer. The country has decent infrastructure including a rail siding directly on site at the Bolux plant. The road infrastructure is relatively good with occasional potholes on secondary roads.

Due to cheap grey imports on vehicles, the country has a build-up of traffic as the road infrastructural development process cannot keep up with the traffic volumes in major cities such as Gaborone. Government is, however making efforts to build new roads, overpasses and alternative routes.

Despite some challenges, the country is peaceful and stable and a great place to be.

What is special about Bolux’s location? Touristic spots or interesting things to see and do, etc.

Bolux is located in Ramotswa, a small village on the outskirts of Gaborone. Ramotswa shares a fence with the North Eastern South African border and has a border outpost within the village. The location is about 380km from Johannesburg. The company is located about 2 km from the A1 highway between Lobatse and Gaborone.